Landmark, India’s leading book and music retailer in a tie-up with Citibank has introduced a unique offer, ‘Citi Fridays at Landmark’, a reason for book and music enthusiasts to celebrate the weekend.
Under this unique offer all Citibank cardholders who do shopping on Fridays at Landmark stores will be able to earn five times the reward points on all purchases made using cards, the offer will be valid till March 2010.
Discussing about Citibank’s association with Landmark, Sandeep Bhalla, Business Manager-Cards, Citibank India said, “Our customers have always shown interest in books and music as one of their core leisure activities. This is also clearly evident in our customers' credit card spending where these purchases represent a significant share of their total spends. Therefore, to bring more value through savings to our customers, we are launching Citi Fridays at Landmark. Landmark is a key merchant to Citi and extending this partnership is a win-win for us all.”
Expressing views on this new offer at Landmark, Mr. Himanshu Chakrawarti, COO, Landmark said, “We have always strived to present our customers with a unique shopping experience and this offer is one such endeavor. Citi Fridays at Landmark will surely add the extra edge to leisurely shopping. We are glad that we have come up with an offer that will benefit our customers. ”
So, all Citibank card holders go on shopping spree on Fridays at Landmark stores and avail the opportunity to make good collection of music DVDs and books.
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